Novelty is your magazine. It breaks away from the normal simulated page flipping style of iPad magazines and creates and customized network where teens can interact, share and contribute. Using custom settings and user data, the reader is always presented with content they are interested in. In both design and concept this is app is, well, novel.
The design aesthetic combines bold typography and colors with simple photography that appeals to the young women of today.
The modular layout breaks that mold from traditional magazines and media apps to create a fun and interactive digital environment.
This energetic and bold personality underscores Novelty's mission of educating and empowering young women.